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FiMbenefits
FiM's
schools sampling bags are smart
compilations of product samples, branded
premium items and special offers targeted specifically
at children, and distributed through registered schools. Our range
of age-targeted bags offer numerous
benefits for the successful promotion of your brand:
 Impact
Excellent
coverage - one in 4 UK children (per age group) receive the bags,
giving your brand the ultimate exposure to the largest verified
audience!
Exclusivity
Your product's exclusive category inclusion in an attractive bag,
designed specifically for it's age group.
Accurate
Targeting
Pinpoint
targeting accuracy. Sponsors can target by age, TV region and
gender (in secondary school bags).
No
Waste
Only registered schools and their pupils receive the bags, eliminating
waste.
Double
Exposure
The primary school bags are taken home and are seen by parents/decision-makers.
Prime Time magazine also offers dedicated editorial content for
parents.
Authority
All bags are handed to the pupils by their teachers in the classroom
(except KiD & KIN, which is handed direct to the parent), giving
your product added credibility.
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